TOPICS
- Branding
- Marketing
- Strategy
- Africa
- Change Management
- Entrepreneur
LANGUAGES SPOKEN
English
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Tendai Mhizha
Tendai holds a Masters in Strategic Management with the University of Derby, UK and is currently pursuing a doctoral degree.
She has developed the unique 17 group Pan African Living Standard Measure tool in use by major multinationals. Tendai has 20 years experience in Pan-African Market Research and strategy. She was the CEO of Research International Zimbabwe, which is part of the WPP group. She earned the awards of Entrepreneur of the year for Zimbabwe and Marketer of the year from the Institute of Management.
In January 2005, she took up the post of Pan Africa Director for Research International World Wide based in Johannesburg and then transferred to a sister WPP company Enterprise IG (now Brand Union) as Strategy Director for Africa and Middle East in October 2006. In the same year she was awarded the PAMRO achiever of the year for furthering the development of research in Africa. In 2008 Tendai started her own Pan African integrated strategy, change and branding company Integra Africa offering strategic solutions with Africa at heart.
Tendai has delivered numerous keynote speeches on Africa as the next frontier for growth in the world and motivating business communities in Africa.